Black Friday is officially here, and retailers are offering notable beauty deals during the event. You can also find sales on kitchen, tech and furniture, many of which run through Cyber Monday.
I frequently cover shopping events as an associate reporter for NBC Select and all things beauty and wellness. I spent weeks combing through discounts to find the best Black Friday beauty deals that are actually worth shopping. Each one I recommend below is highly rated and at least 20% off. When possible, I ran deals through price trackers to make sure they’re at their lowest price in at least three months. I’ll frequently update this list throughout Black Friday.
SKIP AHEAD Best Black Friday beauty deals | More Black Friday beauty sales | How I picked the best Black Friday beauty deals | Why trust NBC Select?
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selectYou can get really great Black Friday deals for less than $50
I found, vetted and wrote about every deal I recommend below. I worked with NBC Select editors to finalize the live list, which I’m frequently updating throughout Black Friday to reflect the most up-to-date prices.
Cosrx Advanced Snail 96 Mucin Power Essence
4.6-star average rating from 74,153 reviews on Amazon
This serum comes recommended by experts in our guide to essences because it’s lightweight, moisturizing and suitable for all skin types. “It helps to smooth out the texture on my face and forehead area, and makes my skin feel softer and more hydrated after using,” says NBC Select associate SEO reporter Ashley Morris, who uses it to soothe her skin and calm irritation after using potent skin care ingredients like acids and retinol.
Grace & Stella Illuminating Eye Masks
4.3-star average rating from 26,903 reviews on Amazon
Lowest price ever
I love wearing these eye masks because my skin looks and feels more awake, plus they don’t slip and slide when I have them on. The under-eye masks have niacinamide, hyaluronic acid, green tea extract and glycerin to brighten, hydrate and soothe the area in 20 minutes, according to the brand.
Summer Fridays Lip Butter Balm
4.3-star average rating from 11,767 reviews at Sephora
This NBC Select staff favorite lip balm can meet most people’s needs: It’s available in several flavors, scents and tints. My favorite is the brown sugar flavor because of its sheer nude/mauve tint. Each balm (regardless of the one you choose) finds the right balance between being thick and glossy without feeling heavy or sticky, in my experience.
Dyson Airwrap
4.1-star average rating from 1,597 reviews on Amazon
One of my most used hot tools is this multistyler from Dyson because of its versatility. The Airwrap, which comes in two versions (one for straight/wavy hair and another for curly/coily hair), can function as a hair dryer, curling iron and flat iron thanks to its accompanying attachments. What makes it stand out from other devices is that it maintains a set temperature to reduce the chance of heat damage, according to the brand. (Ed’s note: This product cost $20 less for one day in late September, but because it’s rarely on sale and comes recommended by our experts and staff, we think it’s a worthwhile deal.)
Crest 3D Whitestrips
4.6-star average rating from 89,811 reviews on Amazon
This at-home whitening treatment uses hydrogen peroxide (an enamel-safe ingredient) to whiten teeth and reduce stains, according to the brand. This set comes with two 1-hour express treatment strips and regular 44 strips, all of which have the no-slip grip design so you can still talk and drink water, according to Crest.
Skinfix Triple Lipid-Peptide Cream
4.4-star average rating from 1,750 reviews at Sephora
This moisturizer, which has the National Eczema Association’s Seal of Acceptance, helps moisturize and plump my skin while strengthening my skin barrier. I love using this morning and night and enjoy the pump applicator, which dispenses the perfect amount of cream without being wasteful. I apply it all over my skin (it’s noncomedogenic, so I don’t worry about it clogging my pores) and notice that any dryness and irritation I’m experiencing immediately disappears.
Laneige Lip Sleeping Mask
4.6-star average rating from 47,238 reviews on Amazon
This expert-recommended and NBC Select staff-favorite lip mask helps moisturize, soften and smooth your lips overnight with the help of ingredients like antioxidants and butters. NBC Select commerce editor Lindsay Schneider loves using it because it’s effective, stays on all night long and doesn’t require constant reapplication. “I also like to wear it during the day. It’s a little thicker than your standard balm, but looks glossy and light on my lips,” she says.
R+Co Analog Cleansing Foam Conditioner
4.6-star average rating from 47,238 reviews on Amazon
After trying multiple co-washes, NBC Select editorial operations manager Rebecca Rodriguez says this option from R+Co is her favorite. “I love that it’s foam at first and seems to grow as it dispenses, almost like a mousse, so a little goes a long way,” she says. “After using it, my hair always feels clean without feeling stripped of moisture; if anything, it feels hydrated.”
Sol de Janeiro Brazilian Bum Bum Cream
4.7-star average rating from 26,430 reviews on Amazon
“After using this body cream, my skin feels so soft and smooth,” says NBC Select social media assistant Caitlin Cusack. The rich yet lightweight moisturizer uses a combination of oils and butters to smooth, tighten and hydrate the skin, according to the brand. Another reason why Cusack loves this moisturizer is because it leaves her skin smelling great all day long. It is scented with the brand’s Cheriosa 62 fragrance, which has notes of pistachio, vanilla and salted caramel.
T3 Lucea 1.5 Inch Flat Iron
4.3-star average rating from 968 reviews on Amazon
With wide ceramic plates, nine heat settings and its proprietary heat technology, this T3 flat iron can style all hair types and textures with fewer passes and minimal damage, according to the brand. I’ve used this flat iron for two years, and I love that it heats up in just a few seconds, making styling my thick and wavy hair much faster. I also love that my hair is much less frizzy when I use this tool over other alternatives.
Living Proof No Frizz Shampoo & Conditioner Duo
4.4-star average rating from 525 reviews on Amazon
This shampoo and conditioner duo helps combat and tame frizz and flyaways for smoother and softer hair. The sulfate-free shampoo gently cleanses the hair and scalp while the conditioner nourishes and adds shine.
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selectTarget's Black Friday deals are actually good — here are our 23 favorites
Here are the best Black Friday beauty sales to know about. Keep in mind, not every item from a brand or retailer is discounted as described below.
- Ulta: Up to 50% off select products
- Sephora: Up to 50% off select products
- Bluemercury: Up to 30% off
- Dermstore: Up to 30% off select products
- Credo Beauty: up to 20% off sitewide
All of my recommendations above are based on NBC Select’s previous coverage and reporting. I also included products the NBC Select staff tested. All the deals I recommend are at least 20% off and highly rated with at least a 4.0-star average rating from hundreds of reviews. When possible, I ran deals through price trackers like CamelCamelCamel to ensure products are at their lowest price in at least three months.
Why trust NBC Select?I’m an associate reporter for NBC Select who has covered deals and sales for over a year. I frequently cover new product launches and beauty and wellness topics, including articles on the best body serums and best shampoos for dry hair. For this article, I combed through many deals and sales at popular retailers and direct-to-consumer brands for the best items that cover multiple beauty and wellness categories, like hair care, skin care, lip care and more.
Catch up on NBC Select’s in-depth coverage of personal finance, tech and tools, wellness and more, and follow us on Facebook, Instagram, Twitter and TikTok to stay up to date.
Bianca Alvarez
Bianca Alvarez is an associate reporter at NBC Select, where she covers the latest product launches and all things relating to beauty and wellness.
